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Real estate chatbot · Agents, teams and brokerages · USA and Canada

Real estate chatbot that qualifies buyers and books showings

PromotEdge International builds real estate chatbots for agents, teams and brokerages in the USA and Canada. Your chatbot answers questions about listings from your IDX feed, asks buyers and sellers about budget, area and timing, books showings and calls into your calendar, and hands every conversation to your CRM. It says it is a bot, and it never steers. Our delivery team is in India.

A chatbot that answers the 11 p.m. question, asks the right qualifying questions and puts the showing in your calendar.

In short

Most real estate leads arrive outside office hours and go cold by morning. A chatbot will not sell a house, but it can keep the conversation alive and get a time in the calendar before the buyer messages the next agent.

What our real estate chatbot work covers

The chatbot runs on your website and accounts, and the conversations stay yours.

ServiceWhat you get
Question designThe questions buyers and sellers ask you, with answers written in your words and approved by your broker.
Qualifying flowBudget, area, timeline, financing status and whether they have an agent, asked in plain language.
Listing answers from IDXAnswers about price, status and features pulled from your IDX feed, so the bot never quotes a sold home.
Showing and call bookingOpen slots from your calendar offered in the chat, with a confirmation to both sides.
CRM hand-offEach conversation, with the answers given, sent to your CRM and to the right agent.
Text messaging, with consentSMS follow-up only after the visitor agrees, with STOP handled automatically.
Testing and tuningMonthly review of real conversations, wrong answers fixed and new questions added.

Brands we have worked with

  • Fine Organics
  • Weichai
  • Novozymes
  • Dozco
  • SANY
  • Prezent
  • Honest AI
  • SCENNE
  • Sara International
  • Vega MPS
  • Desi Machine Pvt. Ltd.

Work delivered from India. Results are shared one to one, under NDA.

See all clients

  • Since 2015
  • Round the clock, as per your location
  • 4 pillars
  • We travel to our clients every 3 to 4 months
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How we work

  1. 01

    Tell us the goal

    A rough note through the form on what you sell and what needs to change.

  2. 02

    We study your market

    How people find you today, where inquiries get lost, then a call in your working day.

  3. 03

    A written plan

    The work, who does it and how it is measured. Nothing starts until you approve it.

  4. 04

    The work starts

    Our team in India does the work, with calls set in your working hours.

  5. 05

    Reports and visits

    Every number we report shows its source and date range, and we travel to our clients every 3 to 4 months.

Common challenges

The rules a real estate chatbot has to follow

Read on 15 November 2026 from the law's and NAR's own texts. None of this is legal advice.

Say it is a bot

California's bot law makes it unlawful to use a bot to mislead someone in California about its artificial identity to encourage a sale, and protects you if the bot discloses, clearly and conspicuously, that it is a bot. We put that line at the start of every chat, in every state.

Never steer

The Fair Housing Act bans statements that show a preference for or against protected groups, and saying a home is not available when it is, because of who is asking. So the bot answers about homes, prices and areas by the facts, never about who lives where or which area "suits" a family.

Listing data by the IDX rules

NAR's IDX policy asks that IDX displays refresh at least every 12 hours where persistent downloading is allowed, and that listings a seller keeps offline stay out. The bot reads the same feed as your website, so it follows the same rules.

Consent before texting

The FCC's rule needs prior express written consent before autodialed marketing texts, and an opt-out such as STOP must be honored within 10 business days. An FCC order effective 25 November 2026 changes some of how opt-outs work. The bot asks for consent and handles STOP on its own.

How we work

How a real estate chatbot project starts

  1. 01

    A short call

    Where your leads come from, what they ask, and what happens to them after hours today.

  2. 02

    Question list

    We collect the questions your team answers every week and write the answers with you.

  3. 03

    Connections

    Your IDX feed, calendar and CRM connected, so the bot works from real data.

  4. 04

    Test with your team

    Your agents try to break it before any buyer sees it, and we fix what they find.

  5. 05

    Launch and monthly review

    Live on your site, with real conversations read each month and the answers improved.

What a real estate chatbot does, and what it should not

A real estate chatbot answers visitors on your website or messaging channels, day and night. A good one answers questions about your listings from real data, learns what a buyer or seller wants, offers a time to talk or see a home, and passes everything to an agent in your CRM.

Our opinion: the chatbot should qualify and book, and stop there. Pricing advice, negotiation and anything about neighborhoods' character belong to a licensed agent, for legal reasons and because buyers can tell when a bot is bluffing. A short, honest bot that books a call beats a clever one that guesses.

It also needs the rest of your system behind it. Booked showings land in the calendar your team already uses, and leads go to your real estate CRM. The chatbot sits on your realtor website and reads the same IDX feed. Our article on AI for real estate agents covers where else AI helps.

Our team is in India and works in your hours. We travel to our clients every 3 to 4 months.

Cost

What a real estate chatbot costs

There is no public price list, because the cost follows the job.

What affects the cost

  • How many questions and flows it handles
  • Whether it reads your IDX feed and books into your calendar
  • Which CRM it hands leads to
  • Whether it texts, and in how many channels it runs

How we price

Any software or messaging fees are separate and on your account. You see the scope and our fee in writing before work starts.

Questions buyers ask us

  • It answers visitors on your website or messaging channels at any hour: questions about your listings from your IDX feed, qualifying questions about budget, area and timing, and booking showings or calls into your calendar. Every conversation goes to your CRM so an agent can follow up.

  • No. In our view it should qualify and book, and stop there. Pricing advice, negotiation and anything about a neighborhood's character belong to a licensed agent. The chatbot's job is to keep the conversation alive after hours and get a time in your calendar.

  • In California, using a bot to mislead someone about its artificial identity to encourage a sale is unlawful, and a clear disclosure protects you. We put a plain line at the start of every chat in every state, because buyers trust a bot more when it is honest.

  • It answers about homes, prices and areas from facts, and never about who lives where or which area suits a family. Its answers are written with you and approved by your broker, and we review real conversations each month. This is not legal advice.

  • Only after the visitor gives written consent, as the FCC's rule requires for autodialed marketing texts. STOP replies are handled automatically and honored within 10 business days, and an FCC order effective 25 November 2026 changes some opt-out details. Canadian leads follow CASL.

  • From the same IDX feed as your website, so it follows the same rules: data refreshed at least every 12 hours where persistent downloads are allowed, and listings a seller keeps offline left out. It never guesses about a home it cannot find in the feed.

  • Our website coding team, led by Avijit Bhattacherjee on front end and back end, builds chatbots, with Raju Barui, a backend developer. They use licensed tools and software and work in your hours. We travel to our clients every 3 to 4 months.

Tell us what is not working

A real person reads every message and replies.

All our services

Four kinds of work. One plan.

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