Skip to content
PromotEdge International

Home Web design WordPress development

WordPress · Design, build and care · USA and Canada

Custom WordPress development company for the USA and Canada

PromotEdge International works as a custom WordPress development company for businesses in the United States, Canada and other markets. We design, build and look after WordPress sites that your own staff can update. Our delivery team is in India.

A site your staff can update without calling a developer.

In short

We design, build and look after custom WordPress sites, with only the plugins each site needs. If selling products is the main job, Shopify may suit you better, and we will say so.

WordPress development services we offer

Take a full build, or just the part you are stuck on.

ServiceWhat you get
WordPress website developmentNew sites built from a plan, with templates for each kind of page so the site stays consistent as it grows. Forms, tracking and structured data are part of the build from the start.
WordPress website designWordPress website designing, from page plans and wireframes to interface design in your brand, phone first.
Custom themes and blocksTheme customization, or a theme made for your site, with blocks your editors can use safely and no leftover demo features. It carries only the code your pages use, which helps speed.
WooCommerce storesEcommerce stores on WordPress for companies that want full control of content and checkout. We plan for the extra hosting and upkeep a store needs.
Redesigns and moves to WordPressContent and old addresses carried across from another platform, with redirects tested before launch.
Speed and security fixesRepair work on an existing site that is slow, hacked or held together by old plugins.
WordPress website maintenanceOngoing site management: core and plugin updates on a test copy first, backups and uptime checks. You get a short note each month on what changed.
WordPress supportSmall changes and fixes after launch, through one named contact.
Managed hosting

Brands we have worked with

  • Fine Organics
  • Weichai
  • Novozymes
  • Dozco
  • SANY
  • Prezent
  • Honest AI
  • SCENNE
  • Sara International
  • Vega MPS
  • Desi Machine Pvt. Ltd.

Work delivered from India. Results are shared one to one, under NDA.

See all clients

  • Since 2015
  • Round the clock, as per your location
  • 4 pillars
  • We travel to our clients every 3 to 4 months
Talk to us

Tell us what you need

We use these details only to reply to you.

Phone or WhatsApp (optional)
Who is it for? (optional)

Rather talk now?

How we work

  1. 01

    Tell us the goal

    A rough note through the form on what you sell and what needs to change.

  2. 02

    We study your market

    How people find you today, where inquiries get lost, then a call in your working day.

  3. 03

    A written plan

    The work, who does it and how it is measured. Nothing starts until you approve it.

  4. 04

    The work starts

    Our team in India does the work, with calls set in your working hours.

  5. 05

    Reports and visits

    Every number we report shows its source and date range, and we travel to our clients every 3 to 4 months.

Common challenges

Common WordPress problems, and how we handle them

These are typical situations, not results from a named client.

Too many plugins, or a heavy page builder

Each plugin adds code to load and one more thing that can break, and heavy builders load a lot of code on every page. We build common features into the theme, keep plugins to those that earn their place, and move the main templates to native blocks if the builder is the cause.

An old plugin lets someone in

A lot of WordPress trouble starts with something left out of date, or a login shared too widely. We update on a schedule, limit who can be an admin, and keep clean backups.

An update breaks the site

We apply updates to a test copy first, check the main pages and forms, and only then touch the live site.

Editors are scared to touch anything

If one wrong click can break a page, staff stop updating the site. We build blocks with limited options, and record a short guide for your team.

Cheap hosting holds the site back

A good build can still feel slow on a crowded server. We test the host before launch, and tell you if a move would make more difference than more code.

Nobody owns the site after launch

Without a named owner, updates stop and problems pile up. Before launch, we agree in writing who looks after what.

How we work

WordPress design and development process

  1. 01

    Discovery, research and strategy

    We learn who the site is for, what it must do and what ranks today, so nothing that earns traffic gets lost.

  2. 02

    Design and user experience

    You approve the page plan, then wireframes, then the design, in that order, with your real content in place.

  3. 03

    Development and integration

    We build on a test site, keep the code in version control and connect your CRM, forms and analytics.

  4. 04

    Testing and performance

    Phones and browsers, Core Web Vitals, accessibility, security settings, and a real test lead through every form.

  5. 05

    Launch and ongoing support

    We back up, redirect, go live and watch the site. We then train your editors and agree who looks after updates.

What custom WordPress development means

WordPress suits a company site, blog or content site that changes often, because your staff can edit it without calling a developer, it works well with SEO, and a large community keeps it supported. It is a flexible CMS, from small company sites up to enterprise sites. Custom development, or bespoke WordPress solutions, means the site is built around your content and your brand, with only the plugins it needs.

It suits you less if selling products is the main job, where Shopify may be simpler, or if the site is really a software product. We will say so if that is the case.

For a WordPress site for a business in India, see PromotEdge's WordPress development services.

Cost

What a custom WordPress site costs

There is no public price list, because the cost follows the job.

What affects the cost

  • The number of page templates
  • How much custom design the site needs
  • The integrations, such as your CRM, forms and analytics
  • How much content needs moving or writing

How we price

You see the scope and the fee in writing before work starts. Ongoing maintenance is a separate plan, quoted the same way.

Questions buyers ask us

  • WordPress development agencies and freelancers suit different jobs. A freelancer or a single WordPress specialist suits a small site with a clear brief, and an agency or development firm with WP experts suits a bigger build. If you would rather hire someone by the month, see hiring WordPress developers. An agency suits a build that needs design, development, SEO and testing at once, or a site that needs someone on hand after launch. With a freelancer, ask who takes over if they are away.

  • We follow the WordPress coding standards, so the next developer can read the code. Performance is tested against Core Web Vitals on phones, before launch and after. For security, we keep admin accounts to a minimum, use two-step login, and update on a schedule.

  • Choose WordPress if your site lives on content, or if you need pages and layouts that a store template would fight. Choose Shopify if selling products is the main job and you want hosting, checkout and security looked after for you. Our web design page sets out all the options.

  • A short period of fixes after launch is part of the scope.

  • It gives you what SEO needs: clean addresses, editable titles and easy publishing, and it works with common SEO plugins. A poor theme or a slow host can still hold you back, so the build matters as much as the platform.

  • Yes. We start with a review of the theme, plugins, hosting and security, and then tell you whether to repair it or rebuild parts of it. If you do not have admin and hosting access, you will need to get that from your last supplier first.

  • Outsourcing to an offshore team works when ownership is clear: you should own the site, the domain and the hosting account, and paid plugins go on your account. Avijit Bhattacherjee, who leads our website coding team, front end and back end, leads WordPress builds, with Raju Barui, a backend developer. We travel to our clients every 3 to 4 months, and we are available round the clock, 24x7, as per your location.

Tell us what is not working

A real person reads every message and replies.

Guides on this topic

  • Start here

    IDX websites for realtors: what IDX is, the rules that govern it, and how to choose one

    Every agent website that shows other brokers' listings is doing so under a set of rules most agents have never read. IDX, Internet Data Exchange, is the policy that allows it in the USA; CREA's DDF is its Canadian counterpart. This guide explains, in plain words, what IDX and the MLS feed are, what the NAR policy and the CREA rules require of a site that displays listings, what to check in an IDX plugin or platform, what published prices look like, and how to choose. It names two vendors only because their prices are public, and ranks none. It is written for agents, teams and broker-owners in the USA and Canada.

    2026-11-08
  • Guides

    Landscaping website design: pages that win estimates

    A homeowner stands in the yard with a phone, finds three landscaping companies, and asks one of them for an estimate. The website decides which one, and it decides in about a minute: does this company do my job, does it work in my town, and does it look like people I would let onto my property. Landscaping website design is the work of answering those three questions fast and making the estimate request the easiest thing on the page. This guide gives the pages, the form, the photos, the rules and the technical duties. It sits under our main guide to how to market a landscaping business.

    2026-11-08
  • Guides

    What are WordPress development services? Scope, costs and timelines

    WordPress development services cover everything a company needs to build and run a site on WordPress: design, themes, plugins, speed, security, SEO setup and ongoing care. This guide explains what is included, when WordPress is the right choice, what drives the cost and how to choose a team.

    2026-11-08
  • Comparisons

    Top 10 WordPress development companies in the USA

    This guide is a 2026 list of WordPress agencies: ten US WordPress development companies, and what we could check about each one on 1 November 2026: its Clutch rating and review count, team size and location, and its WordPress VIP partner status where Automattic's own pages show it. It is a comparison and not a ranking. PromotEdge International is a WordPress development company too, so we are not on the list.

    2026-11-05
  • Templates and field notes

    WordPress speed optimization: a checklist for 2026

    A slow WordPress site loses visitors and makes search and sales harder. This checklist covers what slows a site down, nine fixes in the order we would try them, how to test with Core Web Vitals, and the extra steps for WooCommerce stores.

    2026-11-08
  • News and trends

    WordPress web development trends in 2026

    WordPress is still the platform most sites run on, and 2026 brought two major releases. W3Techs reported on 1 November 2026 that WordPress runs 39.5% of all websites. This guide covers the trends that affect how WordPress sites are built in 2026, what each one means for a business and which to adopt first.

    2026-11-08

All our services

Four kinds of work. One plan.

Technology

All technologyShow fewer

Marketing

All marketingShow fewer

Designing

All designingShow fewer
Chat with us