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PromotEdge International

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LinkedIn ads · B2B lead generation · USA and Canada

LinkedIn ads agency for B2B lead generation

PromotEdge International works as a LinkedIn ads agency for B2B companies in the USA, Canada and other markets. We plan, build and run LinkedIn campaigns aimed at the job titles, companies and industries that buy from you, and track each lead into your CRM. Our delivery team is in India.

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Your offer in front of the people who sign off on it, judged on qualified leads.

In short

LinkedIn lets you reach buyers by their job, seniority, company and industry. Clicks cost more than on other networks, so we aim tightly and judge each campaign on leads your sales team accepts.

LinkedIn is one channel in our lead generation services, alongside search, paid search and content.

LinkedIn advertising services we offer

Each campaign is built around one audience and one offer.

ServiceWhat you get
Audience planThe job titles, functions, seniority, company sizes and industries to reach, and the ones to leave out.
Account-based campaignsAds aimed at a list of target companies or contacts you upload.
Lead Gen FormsForms that fill in from the member's profile, connected to your CRM or email tool.
Ad formatsSingle image, carousel, video, document and message ads, matched to the offer.
Creative and copyAds written for busy professionals, in your brand.
RetargetingAds for people who visited your site or watched your videos.
Tracking and reportingThe Insight Tag, conversions and lead quality by campaign, checked with your sales team.

Part of our digital marketing agency work.

Brands we have worked with

  • Fine Organics
  • Weichai
  • Novozymes
  • Dozco
  • SANY
  • Prezent
  • Honest AI
  • SCENNE
  • Sara International
  • Vega MPS
  • Desi Machine Pvt. Ltd.

Work delivered from India. Results are shared one to one, under NDA.

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  • Since 2015
  • Round the clock, as per your location
  • 4 pillars
  • We travel to our clients every 3 to 4 months
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Call +91 98366 39955WhatsApp us

How we work

  1. 01

    Tell us the goal

    A rough note through the form on what you sell and what needs to change.

  2. 02

    We study your market

    How people find you today, where inquiries get lost, then a call in your working day.

  3. 03

    A written plan

    The work, who does it and how it is measured. Nothing starts until you approve it.

  4. 04

    The work starts

    Our team in India does the work, with calls set in your working hours.

  5. 05

    Reports and visits

    Every number we report shows its source and date range, and we travel to our clients every 3 to 4 months.

Industries we serve

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Common challenges

Why LinkedIn ads waste money, and what we do about it

Typical situations, not results from a named client.

Audiences too broad

Expanded targeting reaches people who will never buy. We keep audiences tight and check who actually clicks.

Leads sales will not call

Cheap leads from the wrong titles waste your team's time. We judge campaigns on accepted leads.

Asking for a demo too soon

Cold audiences rarely book a call from one ad. A useful guide or tool first brings warmer leads.

Leads stuck in LinkedIn

Form leads left in the campaign manager go cold. We connect them to your CRM so they are followed up the same day.

How we work

How we run LinkedIn ads

  1. 01

    Agree what a good lead is

    With your sales team: the titles, company sizes and signals that make a lead worth calling.

  2. 02

    Build the audience

    Targeting and any account lists, sized so the budget can reach them.

  3. 03

    Set up tracking

    The Insight Tag, conversions and the link from forms to your CRM, tested before launch.

  4. 04

    Launch and test

    A few offers and creative ideas against each other.

  5. 05

    Judge by lead quality

    Budget moves to the campaigns whose leads your sales team accepts.

What a LinkedIn ads agency does

A LinkedIn ads agency plans and runs paid campaigns on LinkedIn for companies that sell to other businesses. The platform's strength is targeting by job: title, function, seniority, company, company size and industry, plus lists of target accounts you upload.

Its Lead Gen Forms fill in from the member's profile, so people can respond without leaving LinkedIn. We connect those forms to your CRM, so leads are followed up quickly.

LinkedIn usually works best alongside search, so buyers who see your ads also find you when they research. See our B2B SEO agency page, and for unpaid posting, social media optimization services.

Cost

What LinkedIn ads management costs

There is no public price list, because the cost follows the job.

What affects the cost

  • How many campaigns and audiences
  • How much creative each month needs
  • Whether account lists and CRM links need set-up
  • How often you want reports

How we price

Your ad spend is separate and goes directly to LinkedIn. You see the scope and the fee in writing before work starts.

Questions buyers ask us

  • It plans, builds and manages LinkedIn ad campaigns for B2B companies: audiences, account lists, creative, lead forms, tracking and reporting.

  • Yes. Most of our LinkedIn work is lead generation: campaigns aimed at buyers, Lead Gen Forms connected to your CRM, and results judged on leads your sales team accepts.

  • For B2B offers with a high value per customer, often yes, because you reach the exact roles that buy. For low-priced consumer products, other platforms usually cost less per sale.

  • Yes. LinkedIn lets you upload a list of target companies or contacts and aim ads at them, which suits account-based marketing.

  • Campaigns can bring leads in the first weeks. Judging lead quality takes longer, because your sales team needs time to follow up. We agree what to measure before launch.

  • Shivanand Mishra, our Digital Marketing Lead, leads LinkedIn campaigns, with our creative team on the ads. They use licensed tools and software, and we are available round the clock, 24x7, as per your location. We travel to our clients every 3 to 4 months.

Tell us what is not working

A real person reads every message and replies.

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Guides on this topic

  • Guides

    Building material sales strategy: from spec to order

    Building materials are sold project by project, often over months or years. A product can be specified by the architect, swapped at bid for a cheaper alternative, and lost again at the counter if the distributor does not have it. A building material sales strategy treats each project as a path from design to order and works every step. This guide sets out that path, the selling at each stage, and how marketing and a CRM support it. It sits under our main guide to building materials lead generation.

    2026-11-12
  • Guides

    Building products trade shows: the online work that makes them pay

    Building products shows gather builders, architects, contractors and distributors in one place, and manufacturers spend heavily to be there. The spend pays only when the meetings turn into samples, specifications and stocking orders, and that depends on the online work before and after the show more than the stand itself. This guide lists the main building products trade shows with their dates and places as their organizers publish them, then sets out that online work step by step. We do no events and build no stands; we run the online campaign. It sits under our main guide to building materials lead generation.

    2026-11-12
  • Guides

    Chemical industry trade shows: the digital work before and after the stand

    Chemical shows put buyers, formulators and distributors from many countries in one hall for a few days. They cost a lot, and much of the value leaks away afterwards: badge scans never followed up, sample requests lost between the stand and the lab, a team that needs a week to recover. This guide lists the main chemical industry trade shows with their dates and places as their organizers publish them, then sets out the digital work before, during and after the stand that turns a show into samples, trials and orders. We do no events and build no stands; we run the online campaign. It sits under our main guide to marketing strategy for the chemical industry.

    2026-11-12
  • By industry

    Freight broker marketing: finding shippers to serve and carriers to cover them

    Freight broker marketing is two jobs. One is winning shippers who have freight and have been let down by brokers before. The other is winning carriers who have capacity and have been paid late by brokers before. A brokerage that markets only to shippers ends up with loads it cannot cover; one that markets only to carriers has capacity and nothing to put in it. This guide covers both directions, the proof each side checks, the channels that reach them and the numbers that show whether it is working. It sits under our main guide to logistics marketing strategy.

    2026-11-08
  • Guides

    How to find chemical buyers in the USA, Canada and beyond

    Chemical buyers are specific people: a procurement manager qualifying a second source, a formulation chemist testing a new grade, a distributor filling a gap in its line. Finding them in a new market means two kinds of work: being easy to find when they search, and reaching them directly when they do not. This guide covers both, for producers selling into the USA, Canada and other markets, with the consent rules that govern email and the export controls that govern who you may sell some chemicals to. We sell no buyer lists; we build the pages and campaigns that bring buyers to you. It sits under our main guide to marketing strategy for the chemical industry.

    2026-11-12
  • Guides

    How to sell chemical products to industrial buyers

    Selling a chemical product to an industrial buyer is a technical sale with a long middle. The first conversation is easy compared with what follows: a sample, a lab trial, a plant trial, a quality review, an approval and a place on the approved-supplier list, any of which can stall. This guide sets out how to sell chemical products to industrial buyers step by step, from choosing accounts to keeping the approval, with the rules that apply to what you say along the way. It sits under our main guide to marketing strategy for the chemical industry, which covers the marketing that brings the first conversation.

    2026-11-12

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Four kinds of work. One plan.

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