Technology
- Quote and tracking toolsWeb apps for quote requests, shipment status or customer portals.
- CRM and follow-upEvery quote request logged and followed up, so no shipper waits.
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Logistics · Freight, trucking and 3PL · USA and Canada
Logistics marketing agency for freight, trucking and 3PL companies
PromotEdge International works as a logistics marketing agency for freight brokers, trucking companies, 3PL and warehousing providers in the USA, Canada and other markets. We run B2B SEO and LinkedIn for the shippers you want, build websites with quote tools, and set up CRM follow-up. Our delivery team is in India.
More shippers asking you for quotes, and faster replies when they do.
In short
Shippers choose logistics partners on reliability, coverage and price, and they check you out online before they call. We make your lanes, services and credentials easy to find and easy to trust.
For older dispatch, tracking or warehouse systems, see our application modernization services page.
What we do for logistics companies
Most plans start with search and LinkedIn, then add a quote tool and CRM.
Marketing
- B2B SEOPages for your services, lanes and industries, so shippers find you when they search.
- LinkedIn adsCampaigns aimed at shipping, supply chain and operations managers.
Designing
- WebsitesClear service and coverage pages, with credentials and a quote form up front.
Grouped by kind of work. Pick one, or ask us which to start with.
Brands we have worked with
- Fine Organics
- Weichai
- Novozymes
- Dozco
- SANY
- Prezent
- Honest AI
- SCENNE
- Sara International
- Vega MPS
- Desi Machine Pvt. Ltd.
Work delivered from India. Results are shared one to one, under NDA.
- Since 2015
- Round the clock, as per your location
- 4 pillars
- We travel to our clients every 3 to 4 months
Logistics companies we suit
Freight brokers
Brokers who need shippers and carriers, with a site and outreach for both.
Trucking companies
Carriers who want direct shippers and steady lanes, not only load boards.
3PL and warehousing
Fulfilment and warehousing providers selling to ecommerce and B2B brands.
Freight forwarders
International shipping specialists, where trust and coverage matter most.
Talk to us
Tell us what you need
We use these details only to reply to you.
Rather talk now?
How we work
- 01
Tell us the goal
A rough note through the form on what you sell and what needs to change.
- 02
We study your market
How people find you today, where inquiries get lost, then a call in your working day.
- 03
A written plan
The work, who does it and how it is measured. Nothing starts until you approve it.
- 04
The work starts
Our team in India does the work, with calls set in your working hours.
- 05
Reports and visits
Every number we report shows its source and date range, and we travel to our clients every 3 to 4 months.
Common challenges
What gets in the way, and what we do about it
Typical situations, not results from a named client.
Trust before the first load
Interstate carriers must register with FMCSA and display a USDOT number, and shippers and brokers check it before booking. We show your credentials, coverage and safety information clearly, so a shipper can check you in seconds.
Relying on load boards
Load boards fill trucks but squeeze rates. Direct shippers who find you through search and LinkedIn bring steadier, better-paid lanes.
Quotes that wait
A shipper who waits for a quote books someone else. A quote form tied to your CRM gets every request to the right person fast.
A site that says nothing specific
Generic 'we move freight' pages do not win. We build pages for your real lanes, modes and industries.
How shippers choose a logistics partner
Shippers and supply chain managers look for coverage on their lanes, reliability, communication and price. They often search for a service plus a region or industry, check credentials and reviews, then ask two or three providers for a quote.
So the work starts with your lanes, services and strongest customer relationships. We build pages and campaigns for those, measure quote requests by source, and make follow-up fast.
Cost
What logistics marketing costs
There is no public price list, because the cost follows the job.
What affects the cost
- How many services, lanes and regions
- The channels you choose
- Whether you need a quote tool or portal
- Whether CRM set-up is included
How we price
Any ad spend is separate and goes directly to the platforms. You see the scope and the fee in writing before work starts.
Questions buyers ask us
It helps freight, trucking, 3PL and forwarding companies win shippers through B2B SEO, LinkedIn, websites, quote tools and CRM follow-up.
Yes. Brokers need shippers and carriers, so we plan pages and outreach for both sides.
Yes. Trucking companies want direct shippers and steady lanes, so we build lane and service pages and LinkedIn campaigns for shipping managers.
Yes. See web application development for quote tools, tracking pages and portals.
Shivanand Mishra, our Digital Marketing Lead, leads logistics marketing, with our website coding team, led by Avijit Bhattacherjee on front end and back end, on tools and portals. We are available round the clock, 24x7, as per your location.
Tell us what is not working
A real person reads every message and replies.
Guides for this industry
- By industry
Freight broker marketing: finding shippers to serve and carriers to cover them
Freight broker marketing is two jobs. One is winning shippers who have freight and have been let down by brokers before. The other is winning carriers who have capacity and have been paid late by brokers before. A brokerage that markets only to shippers ends up with loads it cannot cover; one that markets only to carriers has capacity and nothing to put in it. This guide covers both directions, the proof each side checks, the channels that reach them and the numbers that show whether it is working. It sits under our main guide to logistics marketing strategy.
- By industry
Lead generation for logistics companies: from first search to first load, and the loads after it
Lead generation for logistics companies is a system with a weak point most firms share: the quote desk. Shippers arrive from search, from LinkedIn, from a referral or an event, send a quote request, and wait. The firm that answers within the hour gets the load; the one that answers tomorrow gets the next request from the same shipper, if there is one. This guide sets out the system around that desk: the definition of a lead, the five sources, the desk itself, the follow-up within the law, and the numbers through to the repeat load. It sits under our main guide to logistics marketing strategy.
- By industry
Logistics marketing strategy: how freight and 3PL firms win shippers
Logistics marketing strategy has to answer a shipper's first question before anything else: can I trust you with my freight? Everything a freight broker, carrier, 3PL or forwarder publishes is read against that question, by people who have been let down before. This guide sets out a plan built on verifiable proof: who buys and how, a position shippers can check, the proof they look for, the channels that reach them, and the quote path that turns an inquiry into a first load. It is the main guide in our logistics series and sits beside our industries page.
- By industry
Logistics website design: the pages that win a shipper's first load
Logistics website design is judged by a shipper with a load and a dispatcher with a deadline: can they find the lane, verify the firm and get a quote, now, on a phone? Most logistics sites are a capabilities list, a stock photo of a truck and a contact form, which answers none of those. This guide lists what a broker's, carrier's, 3PL's or forwarder's site needs, page by page, with the quote path, the proof, the tracking and the speed targets. It sits under our main guide to logistics marketing strategy.
- By industry
Trucking company marketing: getting loads from shippers and brokers, and drivers to haul them
Trucking company marketing is often written as if the only buyer were the shipper. A carrier has two: the shippers and brokers who tender loads, and the drivers who haul them, without whom the first market does not matter. This guide covers both, with the proof each side checks, the pages and channels that reach them, the public figures on the driver market, and the numbers that show whether the fleet is earning. It sits under our main guide to logistics marketing strategy.
All our services
Four kinds of work. One plan.
Strategy
- Brand strategyKnow what you stand for
- Marketing strategy consultingA plan before you spend
- Digital transformation consultingProcesses that run on software
- AI consultingWhere AI pays off for you
- CTO as a serviceTechnical leadership, part-time
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- India go-to-marketFor companies outside India
Technology
- AI automationHours back for your team
- AI agentsSoftware that does the task
- AI chatbotsAnswers day and night
- Outsource web developmentYour code, our team
- Hire developersEvery role, by the month or the hour
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- Staff augmentationExtra developers for your team
- Web app developmentSoftware your team uses daily
- Mobile app developmentApps for iPhone and Android
- CRM implementationOne record of every customer
- AnalyticsNumbers you can trust
- SaaS developmentYour product, built and run
- API integrationYour systems talking to each other
- MVP developmentA first version you can sell
- Software testingBugs found before your users do
- DevOpsReleases that ship without drama
- Software maintenanceUpdates, fixes and support
- Application modernizationOld systems made current
- Power BI consultingDashboards your team reads
- AI integrationAI inside the tools you use
- Custom CRM developmentA CRM built around your sales
Marketing
- SEO servicesGet found by buyers
- Local SEOCalls from nearby customers
- AI SEOShow up in AI answers
- Technical SEOA site search engines can read
- Content marketingArticles that bring in buyers
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- Paid socialAds where your buyers scroll
- LinkedIn adsReach decision makers
- Email marketingEmails that bring buyers back
- Conversion rate optimizationMore inquiries from the same visits
- Ecommerce marketingMore orders for your store
- Influencer marketingCreators your buyers follow
- Lead generationQualified inquiries, not just clicks
- App store optimizationGet your app found and installed
- Social media optimizationSocial that supports sales
- Amazon adsProfit on Amazon, not just sales
- White label for agenciesDelivery behind your agency
Designing
- Website designSites that bring in leads
- WordPress websitesSites your team can edit
- Shopify developmentStores that sell across borders
- Ecommerce website designCustom stores beyond Shopify
- Brand identityLogo, colors and voice that match
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- UI and UX designScreens people find easy
- Landing page designOne page, one action
- Website maintenanceUpdates, fixes and backups
- Website redesignA new site without losing rankings
- Creative designCampaigns, motion and collateral
- White label web developmentBuilds under your agency's name