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PromotEdge International

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Hospitality · Hotels, resorts and tourism · USA and Canada

Hospitality marketing agency for hotels, resorts and tourism businesses

PromotEdge International works as a hospitality marketing agency for hotels, resorts, vacation rentals, tour operators and destinations in the USA, Canada and other markets. We plan local search, social, paid campaigns, email and websites around how travellers plan and book, with prices shown the way the rules require. Our delivery team is in India.

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More direct bookings, and less of every room paid away in commission.

In short

Travellers dream on social, compare on booking sites and often book wherever is easiest. We help you win the comparison and make booking direct the easy choice.

Our work in India includes Ambuja Neotia, whose business includes hotels. That work was for their business in India and was delivered by our team there.

What we do for hotels and tourism

Each plan fits your season and your guests.

Technology

  • ChatbotsAnswers on rooms, amenities and policies at any hour, handing bookings to your team.

Marketing

  • Local SEOYour Business Profile, location pages and reviews, so nearby and inbound travellers find you.
  • Social mediaPosts and profiles that show the stay, the place and the people.
  • Paid socialCampaigns for seasons, packages and events, aimed at travellers planning trips.
  • Email marketingWelcome, pre-stay and come-back emails that bring past guests back direct.

Designing

  • WebsitesFast sites with clear room, package and total-price information, and an easy path to book.

Grouped by kind of work. Pick one, or ask us which to start with.

Brands we have worked with

  • Fine Organics
  • Weichai
  • Novozymes
  • Dozco
  • SANY
  • Prezent
  • Honest AI
  • SCENNE
  • Sara International
  • Vega MPS
  • Desi Machine Pvt. Ltd.

Work delivered from India. Results are shared one to one, under NDA.

See all clients

  • Since 2015
  • Round the clock, as per your location
  • 4 pillars
  • We travel to our clients every 3 to 4 months

Hospitality businesses we suit

01

Independent and boutique hotels

Properties that want more direct bookings and less reliance on online travel agencies.

02

Resorts

Destination stays, packages and events that need inspiration and planning content.

03

Tour operators and travel agencies

Experiences and trips sold to travellers who research for weeks.

04

Destination organisations

Tourism boards and destination marketing bodies, which usually buy through RFPs.

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Call +91 98366 39955WhatsApp us

How we work

  1. 01

    Tell us the goal

    A rough note through the form on what you sell and what needs to change.

  2. 02

    We study your market

    How people find you today, where inquiries get lost, then a call in your working day.

  3. 03

    A written plan

    The work, who does it and how it is measured. Nothing starts until you approve it.

  4. 04

    The work starts

    Our team in India does the work, with calls set in your working hours.

  5. 05

    Reports and visits

    Every number we report shows its source and date range, and we travel to our clients every 3 to 4 months.

Common challenges

What gets in the way, and what we do about it

Typical situations, not results from a named client. None of this is legal advice.

Total price in ads

In the USA, the FTC's rule on unfair or deceptive fees, in force since May 2025, requires hotels and short-term rentals to show the total price, including mandatory fees, when they show a price. We write prices that way in every ad and page.

Canadian pricing and registration

Canada's Competition Act bans drip pricing, and in Ontario travel sellers must be registered with TICO and show the registration number in ads. We follow the rules of each province you sell in.

Commission on every booking

Online travel agencies bring guests but take a cut. A clear site, email to past guests and direct-booking offers shift more bookings to you.

Reviews

Reviews decide many stays. We help you ask every guest and reply to every review, with no fake, bought or gated reviews.

Seasonal swings

Peak season fills itself; shoulder seasons need help. We plan campaigns and packages for the quieter months.

How travellers choose and book

Travellers find ideas on social and in search, compare options on booking sites and reviews, then book where it is easiest and clearest. Many check the property's own site before booking elsewhere.

So the work starts with your rooms, your experiences and your guests. We build pages, profiles and campaigns for those, measure direct bookings by source, and keep every price honest.

Cost

What hospitality marketing costs

There is no public price list, because the cost follows the job.

What affects the cost

  • How many properties or products
  • The channels and seasons you plan for
  • Whether the website needs work first
  • How much content and creative

How we price

Your ad spend is separate and goes directly to the platforms. You see the scope and the fee in writing before work starts.

Questions buyers ask us

  • It helps hotels, resorts, rentals and tourism businesses win more direct bookings through local search, social, paid campaigns, email, websites and reviews.

  • Yes. For hotels we focus on direct bookings: the website, local search, email to past guests and campaigns for quieter seasons.

  • Yes. Tour operators and travel agencies need inspiration content, paid social and clear booking paths, which we plan together.

  • Yes. All of this work happens online, in your working hours. We travel to our clients every 3 to 4 months, and we are available round the clock, 24x7, as per your location.

  • Shivanand Mishra, our Digital Marketing Lead, leads hospitality marketing, with our creative team on content.

Tell us what is not working

A real person reads every message and replies.

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Guides for this industry

  • Guides

    Boutique hotel marketing: compete without a big brand

    A boutique hotel cannot outspend a chain on advertising or out-list an agency. It can offer something they cannot: a particular building, a particular street, a particular welcome. Boutique hotel marketing is the work of making that clear to the guests who want it, and making it easy for them to book with you directly. This guide covers the story, the place, reviews, social media, creators and direct booking. It sits under our main guide to hotel marketing strategy.

    2026-11-12
  • Guides

    Direct booking strategies for hotels

    Every booking that comes through an online travel agency costs the hotel a commission. Agencies bring guests a hotel might never reach alone, so they stay part of the mix, but each guest who books direct is worth more and is easier to bring back. Direct booking strategies are the work of making your own website the place guests choose to book. This guide covers them, from the booking engine to Google's booking links and the pricing rules that now apply. It sits under our main guide to hotel marketing strategy.

    2026-11-12
  • Guides

    Hotel chatbots: what guests ask, what to automate, and what to leave to people

    A hotel's front desk answers the same questions hundreds of times a week, many of them at the moment a guest is deciding whether to book direct or go back to the portal. A chatbot that answers them well, from the hotel's own information, in the guest's language and at the guest's hour, wins bookings and frees the desk. One that quotes a room rate without the fees, invents a pool that is closed, or refuses to find a human loses both. This guide sets out what guests ask, what to automate and what to leave to people, the total-price rules a bot's quotes must follow in the USA and Canada, what the tools cost, and how to start. It is written for owners and managers of independent hotels, small groups and vacation rental operators.

    2026-11-09
  • Guides

    Hotel email marketing: what to send and when

    A hotel already holds the best list in its market: guests who have stayed and know what the place is like. Email to those guests costs little and brings bookings with no commission. Most hotels send either too little (only a confirmation) or too much (a weekly discount that teaches guests to wait for one). This guide sets out hotel email marketing by stage of the stay, with the consent and pricing rules that apply. It sits under our main guide to hotel marketing strategy.

    2026-11-12
  • Guides

    Google Hotel Ads and Google Ads for hotels

    When a traveler searches for hotels in a city or for your hotel by name, Google shows a hotel module with prices and booking links from the hotel and from travel agencies. If your own rate is not there, the agency's is. Google Hotel Ads let a hotel place its own price and booking link in those results and pay for it in one of several ways. This guide explains how hotel campaigns work, from Google's own help pages, how to set them up, and how to judge whether they pay. It sits under our main guide to hotel marketing strategy.

    2026-11-12
  • By industry

    Hotel marketing strategy: more direct bookings, fewer fees

    Hotel marketing strategy for an independent hotel or a small group comes down to one number: the net rate per room after commissions and costs. Online travel agencies fill rooms and take a share; the hotel's own channels fill rooms and keep it. This guide sets out a plan for moving bookings to the channels you own, from the Business Profile to the booking path, within the fee rules now in force in the USA, and links to three guides that go deeper on social media, the website and restaurants. It is the main guide in our hospitality series and sits beside our industries page.

    2026-11-08

All our services

Four kinds of work. One plan.

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Marketing

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Designing

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