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Minimum viable product (MVP)

A minimum viable product (MVP) is the smallest version of a product that real users can try and that is good enough to teach you what to build next. It tests the main idea with the least effort, and it is meant to be built on or thrown away depending on what you learn.

Updated 9 Nov 2026

In short

An MVP is not a poor product. It does one important thing well and leaves out the rest. To plan one, name the main problem, the person who has it, and the one action that shows the product helps. Cut every feature that does not serve that test, then measure what users do.

Common mistakes

Building too much before any user sees it, treating the first version as final, choosing features by opinion instead of by what users try, and measuring visits instead of the action that matters. Decide in advance what result would make you change course.

See how first versions are scoped and built.

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