What to check on a page
Does the first paragraph answer the main question on its own? Are facts dated and sourced? Is the author named, with the reason they know the subject? Is any structured data accurate and matched to the visible text?
Google says its AI features in Search follow the same SEO best practices as before, with no extra technical requirements and no special markup or AI text files. Source: Google Search Central, read 9 November 2026. For help on a real site, see our AI search service.